Thanks to all who attended and helped make the first #B2BSMX a success! The 2020 event will be taking place August 10-12, 2020 at the Encore Boston Harbor!
From thought leaders in ABM, revenue marketing and demand generation.
From leading executives in B2B — sharing perspectives from sales, marketing and operations.
Honoring innovators in ABM, revenue marketing and content marketing.
"The best of the best will be here, and this is a can’t miss event. We are really excited to partner with Terminus and Demand Gen Report."
Jeff Pedowitz
The Pedowitz Group
Providing hands-on guidance from industry leaders on the latest applications of intent data, interactive content, ABM and more.
From revenue teams at top companies in financial services, high tech, manufacturing and other B2B verticals.
This program is designed to connect up-and-coming revenue executives with established industry leaders.
From top CEOs, CMOs, and CROs at high-growth B2B brands.
Offering deep-dive content for executives in operations, content marketing and sales enablement.
The Encore Boston Harbor is a a five-star waterfront resort accessible by land and sea. The $2.6 billion resort is conveniently located just minutes from Logan International Airport; Boston’s famed Back Bay, Seaport, North End, Financial and Theater Districts; and Cambridge’s Harvard University and M.I.T. All the wonders of the area surround Encore Boston Harbor. The 27-story tower showcases 671 thoughtfully appointed rooms and suites, with eight unique floorplans conceptualized to suit guests’ needs.
The Encore Harborwalk will offer a breathtaking waterfront park for residents and guests to enjoy. The park will link to existing paths around Boston Harbor and will open a stretch of shoreline to the public for the first time in more than a century.
Copyright © 2019 Demand Gen Report. All rights reserved. Privacy Policy | Email Us | Call Us: 1-888-603-3626
Artificial Intelligence (AI), the fourth industrial revolution, is upon us and 84% of companies know that they need to invest in AI technologies and solutions to have a competitive advantage. Are marketing leaders truly ready for the impact that AI will have on their business, their organization and their workforce? Will an augmented workforce — the future of people and AI-powered solutions like Intelligent Assistants working harmoniously together — become our new reality?
Join this session to learn how organizations are utilizing AI-powered Intelligent Assistants to help marketing and sales teams identify more qualified leads earlier and faster in the cycle to drive top-line growth.
Marketers who embrace the inbound methodology and apply it to their ABM strategy see stronger engagement among their targeted accounts. And sales teams who leverage inbound selling techniques are better enabled to meet the needs of the humans they interact with throughout the sales process — aka, the Buyer’s Journey.
Still not a believer? In this hyper-tactical session, you’ll walk away with the tools you need to fuel your ABM strategy with inbound. We’ll also cover simple ways to immediately begin implementing an ABM strategy if your marketing organization is largely inbound-based.