Three industry powerhouses — Terminus, The Pedowitz Group and Demand Gen Report — are joining forces to bring B2B sales and marketing professionals under one roof for a super-sized event: the first-ever B2B Sales & Marketing Exchange.
Building on the success of the B2B Marketing Exchange in February, this new event will bring together three of the industry’s premier programs — #FlipMyFunnel, REVTalks and Demand Gen Summit — to address the top priorities of B2B revenue teams.
Taking place August 12-13 at the new Encore Boston Resort, the event will deliver actionable takeaways with case studies jointly presented by key stakeholders on revenue teams at high-growth B2B organizations. Attendees will hear first-hand accounts on how sales and marketing teams coordinated and collaborated to better engage target accounts and provided relevant and high value experiences at each stage of the buying cycle.
Here’s what you can expect at #B2BSMX:
- 6 keynotes from thought leaders in ABM, revenue marketing and demand generation;
- 50+ sessions from leading executives in B2B — sharing perspectives from sales, marketing and operations;
- The Best In B2B Awards honoring innovators in ABM, revenue marketing and content marketing;
- B2B Labs providing hands-on guidance from industry leaders on the latest applications of intent data, interactive content, ABM and more;
- 1,000+ registrants from revenue teams at top companies in financial services, high tech, manufacturing and other B2B verticals;
- B2B Mentors program designed to connect up-and-coming revenue executives with established industry leaders;
- CXO Perspectives from top CEOs, CMOs and CROs at high-growth B2B brands;
- Intimate workgroups offering deep-dive content for executives in operations, content marketing and sales enablement; and
- Breathtaking new venue in the heart of historic Boston.
We’d hate to see you head to Boston alone, so we’re offering special group rates so you can experience the event with your entire B2B revenue team! Register groups of 3 or more now and save $300 per pass
