CMO, CRO and lead investor in Proof Analytics, the World leader in answering how sales and marketing budgets should be balanced to maximize revenue, cash flow and profit. Winner of the award Prosales Commercial Director of the Year 2018 after leading Climeon (Nasdaq Clime, power plant vendor, green electricity) from 3 MUSD to 90 MUSD in order intake over two years. Investor in 12 companies that do fewer but larger deals (Martech and Cleantech). Co-author of the Megadeals book with Johan Åberg. Founder of Vendemore, the first company in the world doing Account Based Marketing with +100 Fortune 500 companies as clients.