Head of Growth Marketing
Evelyn Swaim is an accomplished senior marketing executive with a passion for driving measurable impact and results. She has spent the last 20 years in the technology sector, crafting marketing strategies that have helped a myriad of companies – hyper growth start-up, mid to large enterprises, with a focus on B2B, B2C, and SaaS – grow their brands, revenues and bookings. As a digital savvy and data-driven leader, Evelyn has a proven success leading high-performing teams that take ownership of the whole funnel, always striving to deliver value and impact to the business. She has built and transformed highly matrixed and distributed teams, including demand generation, field/channel, digital marketing, global programs, brand and communications, content marketing, customer engagement and advocacy, customer experience, and marketing operations. She currently serves as Head of Americas marketing for Software AG where she leads a team of high-performing marketers who strive every day to increase reach, relevance and revenue.