B2B Sales & Marketing Exchange

But First, Segmentation

October 26
1:30 pm – 2:00 pm ET
Beth Titlges
Demandbase



When it comes to Account-Based Marketing, personalization is key… and expected nowadays. But how do you segment your Total Addressable Market in a meaningful and actionable way? 

Join Beth Tiltges, Director of Field and Customer Marketing at Demandbase, for a look into new ways to create, prioritize and take action on key segments for your business.