Nani Shaffer

Nani Shaffer brings a decade of B2B Marketing experience across Marketing Operations, Product Marketing and Demand Generation. As Senior Director of Demand Generation & Marketing Operations at Demandbase, Nani is responsible for the measurement and optimization of the Marketing organization, and she oversees the strategy and execution of integrated programs designed to develop and strengthen relationships with prospects and customers. Nani hails from Silicon Valley and graduated from the University of Pennsylvania with a degree in Environmental Studies.