B2B Sales & Marketing Exchange

Tim Riesterer

Tim-Riesterer

Chief Strategy & Research Officer

Corporate Visions, Inc

Tim Riesterer is Chief Strategy and Research Officer of Corporate Visions, responsible for leading the strategic direction of the company in thought leadership, positioning and product development. He also leads the company’s consulting team globally, including staff and certified contractors. Tim has more than 20 years experience in Marketing and Sales. Prior to joining Corporate Visions, Tim co-founded Customer Message Management, LLC (CMM Group), where he was CEO until it was acquired by Corporate Visions in 2008. Before CMM Group, Tim was CMO and VP of Strategic Services for Ventaso. Additionally Tim was President and CEO of Brady Marketing Group and has worked in marketing, communication and sales support for world-class technology manufacturers such as Rockwell Automation and GE Medical Systems. Tim is co-author of Customer Message Management: Increasing Marketing’s Impact on Selling (Thomson/AMA), Conversations that Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate Your Solution, and Close More Deals (McGraw Hill) and The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale (McGraw Hill) and has a degree in Mass Communications and Journalism from the University of Wisconsin-Milwaukee. Tim lives in the Milwaukee area with his wife and four daughters, he enjoys singing and acting.