Terminus “Chief Evangelist” Sangram Vajre Reveals New Rules to ABM Success

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Sangram Vajre wrote the book on Account-Based Marketing (ABM)…literally. As Co-Founder and Chief Evangelist at Terminus and the host of the #FlipMyFunnel podcast, Sangram has kept a pulse on ABM in B2B and has focused on establishing ABM that organizations of all sizes and across industries can apply.

During a live Q&A on July 10 at 3 PM ET, Sangram will share his thoughts on:

  • The evolution of ABM;
  • Top challenges many organizations still face;
  • New trends to watch; and
  • Best practices for cross-functional collaboration.

Sangram will also offer a sneak peek at the #FlipMyFunnel track during B2B Sales & Marketing Exchange, and will share how the content will help marketing, sales and revenue ops set a framework for success.  

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